Ashley Rossi is the founder of OrgaNums, a Chicago-area company that uses a cold-pressed (High Pressure Pasteurized) process to create healthy, nutritious baby food from organic ingredients. Ashley’s business benefited from its participation in the Financing Fair at FamilyFarmed’s 2015 Good Food Financing & Innovation Conference. In this contributed piece, she describes the challenges she has faced getting retail store placement for her brand in this new market segment.
Nature’s Farm Camp is an overnight camp, on a working farm, that immerses Chicago-area kids in a fantastic food-and-outdoor adventure. Tim Magner, in this contributed article, explains how in a world where kids are bombarded with hyper-processed foods loaded with fat, sugar and salt, Nature’s Farm Camp shows them something different — and better — in a beautiful natural environment that connects them with where food comes from.
FamilyFarmed’s Good Food Festival this Saturday caps our three-day, 12th annual Good Food Festival & Conference. The Festival is our big public celebration of the fast-growing Good Food movement, and we say “public,” we mean the youngest among us, too! It is a very family-friendly event, and children 12 and younger get in free!
Unlike a certain purple dinosaur, Chicago’s Purple Asparagus — a nonprofit group that uses fun and age-appropriate activities to teach kids about Good Food — is named for a real plant that is a springtime delicacy. That is kind of the point. Teaching children from very young ages about the benefits of real, whole, wholesome food is crucial to their developing healthy eating habits as they grow up, and that is the core of Purple Asparagus’ mission.