The proverb says that necessity is the mother of invention. Yet for the team who founded ready to BRANDS, it was impending motherhood — and a rare and debilitating condition associated with it — that necessitated their invention of ready to EASE, a nausea relief product that can be taken as an ice pop or liquid shot. The power of Mark Muller’s creative response to a critical situation — and the simple appeal of his organic, all-natural product — helped ready to BRANDS win a highly competitive Pitch Slam, beating out eight other outstanding business startups at FamilyFarmed’s Good Food Financing & Innovation Conference in June.
FamilyFarmed’s 8th annual Good Food Financing & Innovation Conference — to be held June 19 in Chicago — is the Midwest’s premier business and investment event focused on local and sustainable food. And as usual, the Financing Fair is the heart of the Conference’s entrepreneurial programming. This article will introduce you to the 38 companies who will participate in this year’s Financing Fair.
FamilyFarmed’s 8th Good Food Financing & Innovation Conference — the Midwest’s premier annual business and investment event in the Good Food space — is coming up Tuesday, June 19 in Chicago. And the biggest new wrinkle is the Pitch Slam, a business pitch competition in which the winners will be receive cash and in-kind prizes. We’re a little too genteel to have a man-eating beast — like a shark — as our mascot, so perhaps we’ll call this our Sustainable Seafood Tank.